PingIdentity

These days most digital products and tools are judged by the ease of access they provide. Ease of access, in turn, translates to better engagement and finally results in excellent user experience. This is the reason why products with easy access mechanisms are preferred over their counterparts. To improve the ease of access brands and businesses use platforms like Ping identity. It is essentially an identity intelligence platform that provides the ease to access to various users of a product. The various users include the customer, employees, and partners of the product’s parent company.

Identity thefts and cyberattacks cost businesses way too much in reparations every year. Current methods mostly look to reduce the efforts for the stabilization of the company in an unfortunate event of an attack. However, Ping Identity is a platform that allows their prevention altogether. It uses a multitude of authentication methods along with innate security to protect companies against malicious digital attacks, mainly through identity verification. However, unlike many similar solutions, it ensures a smoother experience to the customer as well.

Easy access features

The platform provides easy access features like single sign-on, multi-factor authentication, access security, and intelligent API security. The single sign-on feature provides users with the facility to use a set of credentials once and then access the product features through a one-click sign in. This also results in lesser instances of password reuse and reduces requests for a password reset. The multi-factor authentication combats the Cybersecurity threats by introducing checks to confirm the identity of the user. The feature offers the option of adding authentication factors and also offers access to behavioral and contextual data, to ascertain the identity of a user.

A multi-dimensional security shield

With the help of Ping Identity’s Multi-Factor Authentication systems, companies can effortlessly and flawlessly negate the main security issues of modern times, i.e., identity thefts. Identity thefts have become common due to their simplicity; a few tries at a password, along with some social engineering, can expose the confidential files of the company to malicious eyes. Sometimes even direct and large monetary transactions are affected by this. The MFA system allows the company to authenticate customers easily and securely using a multi-layered security system involving QR codes, mobile authentications, and more, instead of the traditional credential-based option.

Intelligent API security

The intelligent API security features make use of Artificial intelligence and machine learning to give users in-depth visibility of the API activity. They also help the users in differentiating normal and abnormal traffic data and take actions accordingly. This helps businesses in analyzing usage trends and eliminating threats like Distributed-denial-of-service (DDoS). The most common threat that goes unnoticed by most systems is reverse engineering of API. Hackers use a valid account to reverse engineer an API and then find vulnerabilities in it to gain access to system information.

Digital security for digital accession

Ping Identity offers an AI-powered cybersecurity solution for API security. Integration of an AI agent in API security has proven time and time again to be a smarter and more comprehensive way to delve into networks and traffics and provide the best methods to thwart API security threats. The agent dynamically tracks and destroys stray connections, preventing catastrophic data exposure.

One sign-in to rule them all

The next popular offering of the Ping Identity also aims for better customer experience while providing exceptional digital security alongside it. The Single Sign-On platform allows the customer to log in just once to get access to all the applications and digital services made available by the company. This is the modern access solutions that both companies and customers need to maintain accessibility while strengthening data security and preventing identity theft. This solution is integrated with other authentication technologies like OpenID and SAML and thus allows the customer to choose how their identity is verified.

Data compliances

The API security feature uses relevant tools to prevent reverse engineering of API and eliminate such threats. Additionally, the platform is compliant with all the necessary standards of data safety and security like GDPR, CCPA, CDR, PSD2, and HIPAA. Corporations like Accenture and brands like Burberry use the platform to provide secure access features to its users and employees.